About Us
Geiser Maclang Marketing Communications (GMCI) is a transformative marketing company known for pioneering Social Marketing in the Philippines by implementing campaigns through:
- Word-of-Mouth
- Internet Viral Marketing
- Social Media and Brand Influencer Management
GMCI specializes in strategic marketing communications servicing various industries from well-loved market leaders to young niche brands.
Founded as a market research and consultancy firm, the company evolved to offer Public Relations (PR) services to amplify communication programs.
From 2005, Brad Geiser and Amor Maclang led the company as they advocate social marketing, reached out to diverse online communities, conceptualized, and implemented local groundbreaking campaigns that were even adapted for regional markets.
Among its achievements, its proudest to date is to have been recognized not only by its peers in the PR industry but also in the Integrated Marketing arena such as:
- GMCI has developed the campaign that earned Toblerone the Global Best Practice in Marketing from Kraft Foods Worldwide - a first win for Asia Pacific and a first for a PR-led marketing program.
- GMCI was the only PR Agency to be named Finalist in the Tambuli IMCEA Agency Effectiveness Award, 2009.
- GMCI has played a critical role in developing the viral social media component of the Lola Techie campaign for BayanDSL. This won a Gold Award in the 2009 Digital Media Awards in Beijing.